Conservative, Honest Dentistry in Altadena, CA
Nina Fridman, D.D.S. has never treated dentistry as a business. Across two decades in Altadena, she has practiced the same way: explain everything, treat only what needs treating, and never push.
A Thoughtful Approach to Dentistry
For Nina Fridman, D.D.S., dentistry has never been about selling treatment. She learned to practice in a setting where the focus was simple: there was a person in the chair, a problem to understand, and a responsibility to treat it honestly.
More than 20 years later, that philosophy has not changed. Caring for families in Altadena, Pasadena, and throughout Los Angeles, Dr. Fridman takes the time to understand the whole person, explain what she sees in language that makes sense, and recommend only the care she believes is appropriate.
"I would rather you leave understanding your own mouth than leave with a bigger bill. If you don't need it, I'm not going to sell it to you."
In practice, that means unhurried appointments, straightforward answers, and treatment plans that take your budget and your life into account. Whether you are bringing in a child, returning to the dentist after years away, or simply looking for someone willing to spend a little more time with you, the goal is the same: help you understand your options and make a decision you feel comfortable with.


Community Trust
5-Star Rated Local Dentist
Deep Training, Applied Conservatively
Rigorous dental education and thoughtful clinical judgment, used to find the smallest effective treatment — not the biggest one.
Care-First, Not Business-First
Dr. Fridman has never measured her work in revenue per visit. That standard shapes every recommendation she makes.
Doctor of Dental Surgery (D.D.S.)
Comprehensive doctorate training in preventative dentistry, conservative endodontics, prosthodontics, and oral diagnostics.
Over 30 Years in Dental Practice
More than three decades of dental experience, including over 20 years serving the Altadena and greater San Gabriel Valley communities and caring for generations of local families.
Continuous Clinical Education
Staying current with advances in dental techniques, materials, and technology to provide high-quality, evidence-based patient care.

What Working With Dr. Fridman Actually Looks Like
Conservative by Default
We treat what needs treating, and nothing more. If a tooth can be watched instead of drilled, we watch it. You will never be sold a procedure here because it was a good month to sell one.
Education Before Treatment
You will see your own digital X-rays on screen and Dr. Fridman will walk you through what she is seeing, in plain language, until it makes sense to you. Understanding your mouth comes first — deciding what to do about it comes second.
Care That Fits Your Budget
Tell us what you can realistically work with and we will build the plan around it. We accept Medi-Cal (Denti-Cal), major PPO plans, and CareCredit, and we will always tell you the cost before we begin, not after.
A Timeline, Not an Ultimatum
Most dental work does not all have to happen at once. We separate what is urgent from what should be handled this year and what can safely wait, so you can pace treatment on your own terms.
No Pressure, Ever
Appointments are unhurried and questions are welcome. "No" and "not yet" are complete answers, and you will get the same warm care at your next visit either way.
Second Opinions Welcome
Have questions about a treatment plan you received elsewhere? Bring it in. Dr. Fridman will review your concerns, discuss the available options, and offer another clinical perspective.
Visit Us at 747 E Altadena Dr
Ground-level, fully wheelchair accessible studio with free dedicated patient parking right at the door.
Request Your Appointment
Fill out the form below to select your preferred date and time with Nina Fridman, DDS.
Office Hours
Doctor available by phone after hours and on weekends for urgent concerns.
